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<channel>
	<title>Enabling Spaces</title>
	<link>http://www.connect10.com/web2</link>
	<description>Understanding The Web 2.0 Phenomenon</description>
	<pubDate>Wed, 28 Mar 2007 10:59:15 +0000</pubDate>
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	<language>en</language>
			<item>
		<title>The Connecting Spaces Online</title>
		<link>http://www.connect10.com/web2/2007/03/25/the-connecting-spaces-online/</link>
		<comments>http://www.connect10.com/web2/2007/03/25/the-connecting-spaces-online/#comments</comments>
		<pubDate>Sun, 25 Mar 2007 06:58:14 +0000</pubDate>
		<dc:creator>Maria O Donovan</dc:creator>
		
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.connect10.com/web2/2007/03/25/the-connecting-spaces-online/</guid>
		<description><![CDATA[Our individual voices are creating networks of meaning. Through our passions and our participation in conversations online, we are creating value for ourselves and others.
Interesting that it is human interactions and the visibility of these that create value for communities. And even more interesting, that it is these visible conversations that have that critical &#8220;pull&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p><span lang="EN-GB">Our individual voices are creating networks of meaning. </span>Through our passions and our participation in conversations online, we are creating value for ourselves and others.</p>
<p>Interesting that it is human interactions and the visibility of these that create value for communities. And even more interesting, that it is these visible conversations that have that critical &#8220;pull&#8221; factor that pulls audiences, authenticates opinions and builds or destroys reputations for companies or individuals.</p>
<p>It seems to be that the people who are passionate, really passionate about certain areas of interest, and who are pointing these areas out to others in the visible spaces that connect, are the ones who are determining where opinions flow. Or at least creating catalysts for certain discussions to happen. These people are also the ones to become the most likely well connected and influential. An interesting dynamic!</p>
<p>And the spaces where these conversations are happening - these connecting spaces, the interstices between us, are not only collecting our opinions, saving them and displaying them online for the whole world to view, they are also enabling, empowering and strengthening our ties to each other.  We are, in aggregate, creating meaning.</p>
<p>It is these connecting spaces that are giving our collective perceptions voice.<br />
<span />I wanted to ask <a href="http://www.rossdawsonblog.com/">Ross Dawson</a>, futurist, author, keynote speaker, and Chairman of international consulting firm <a href="http://www.futureexploration.net/">Future Exploration Network</a> about these connecting spaces and about how our voices are playing out online.  Ross kindly agreed to be interviewed and gave me some very insightful perspectives into our collective behaviours, our connections, the long tail etc, which I think you will also find interesting.</p>
<p>Here is the interview:</p>
<p><strong>MO</strong>: First I&#8217;d like to say thank you very much.</p>
<p>My particular interest for interviewing you today is to write up on something which I will entitle &#8220;connecting spaces&#8221;- something that you know much more about than I do myself and I am therefore very interested in hearing your thoughts on how people are connecting online and especially hearing your thoughts on future trends which pertain to the network that is growing, and how it might play out.<br />
And so, if I can ask you to please, first of all tell me about yourself, and also your particular interest in the internet and its trends.</p>
<p><strong>RD</strong>: Well, as I&#8217;ve just mentioned, I&#8217;ve had a very diverse background, have lived in many countries, learnt a number of languages along the way and worked in many industries. It&#8217;s interesting - when I trace back, I&#8217;ve always had a very &#8220;network&#8221; perspective on the world. I can remember when I was a child, I was given a little microscope kit with a worm in the kit, and I wanted to dissect its brain to see how its neurons were connected. And back in the days before the internet, I envisaged the telephone connections around the planet as this extraordinary network which connected us and which did and does, though at the time the cost of connection was so high.<br />
We humans are social animals; as such the internet is an extraordinary enabler of communication and is enabling many aspects to humanity which we haven&#8217;t yet explored.</p>
<p><strong>MO</strong>: Indeed, which we haven&#8217;t yet explored. And so connections and people and how they can connect, is something that has very much been part of your whole interest along the way. It&#8217;s been a theme, I can hear.</p>
<p><strong>RD</strong>: Yes, absolutely.</p>
<p><strong>MO</strong>: Your present interests, where do they reside?</p>
<p><strong>RD</strong>: Very diverse. I&#8217;m interested in networks, which are a very critical perspective for me. There are a number of different perspectives to the networks. One is the technological networks which underpin connectivity. Another is the social networks between people. Another is the networks between organisations: economic networks. Yet another is the whole network of ideas which we are seeing flow, now are enabled by the Web 2.0 technologies. Tthere is also a very strong parallel between all of these and the networks of our brains. </p>
<p>I am deeply interested in social networks. Social network analysis is something I spend a lot of time on. Web 2.0 is a phrase that some people like and some people don&#8217;t like, but what I find extraordinary about the current phase of the internet is that it is an enabler of connectivity and participation that is truly transformative. That&#8217;s what I am looking at and spending time on. How the relationships enabled by the new internet technologies are giving value to all of us.</p>
<p><strong>MO</strong>: And I can see that there are parallels certainly, that that would allow for a great deal of in depth analysis, which we don&#8217;t have time for here, so if I could go straight in and ask you, about the connecting spaces, if you can tell me about these. You referred to these in <a href="http://play.viostream.com/?play=B75ABEA6-848B-4262-97DE-7054A558FED4">your keynote speech in Sydney for Hothouse</a>, as, what was the word you used?</p>
<p><strong>RD</strong>: Interstices. The interstices. What is interstitial is what is between. Our media is now more and more relevant in more and more domains. </p>
<p>Media encompasses not just our traditional newspapers and television and so on. Media is the plural of medium. It is the channels whereby we get information.  There has been an enormous shift in those channels, from primarily one-to-many and broadcasts, to now the often predominant mode of media being many-to-many. It is between other individuals. </p>
<p>It is very much a relationship basis, a network basis-who we are as individuals as positioned within our social network and the people we know and the people we communicate with. And so this idea of the interstitial is positioning between these relationships. </p>
<p>I think this is a very relevant way of thinking about <a href="http://www.myspace.com/">Myspace</a> for example. It was bought by one of the largest media conglomerates in the world. That was because they had seen that there was a whole new generation of people who were not favouring one-to-many broadcast media, and were spending their time and their attention in these many-to-many peer relationships. </p>
<p>What Myspace does is enable News Corporation to position itself at the interstices, between these relationships, at the places between where people communicate, between themselves. </p>
<p>So now these social networking platforms have enabled people to communicate and to connect and find peers and people with similar interests. This also has allowed - amongst others - media companies to reposition themselves, to play between these relationships and to add messages or to communicate other things that are of interest or value. Not being in this very passive mode where people are simply consuming media.</p>
<p><strong>MO</strong>: You know, you mentioned two things there that I can pick up on, and that is, that it is between people, and people who are similar I suppose. I get from that, that it&#8217;s between peers, and therefore I would imagine there would be some kind of a shared repertoire, at least some kind of a common ground would be necessary. That makes me think, and it&#8217;s something that I&#8217;d like to explore perhaps at a later point.</p>
<p>But you also mentioned the companies, and how they are placing themselves, positioning themselves strategically in these connecting spaces. And they are perhaps also monitoring the spaces, monitoring our conversations?</p>
<p>You mentioned this monitoring of the web in your speech in Sydney, and how companies keep track of our conversations, especially the lead consumers. So I would like to ask you who are the lead consumers and why are companies monitoring them?</p>
<p><strong>RD</strong>: The idea of the <a href="http://en.wikipedia.org/wiki/S-curve">innovation curve</a> is that there are leaders who are the first ones to take up a new technology or way of working or thinking, and then you get the followers and finally you get the bulk of people to take on the innovation. So it&#8217;s very important for any organisation, be they commercial or government, to understand where the lead people are, the people who are first experimenting with and exploring and taking on new technologies, because they are the vanguard. It doesn&#8217;t mean that everything they do is necessarily what everyone else will do in the future, but these are the people who are the most influential.</p>
<p><span lang="EN-GB">The original ideas were proposed in the classic book </span><a href="http://en.wikipedia.org/wiki/Diffusion_of_innovations"><span lang="EN-GB">Diffusion of Innovations</span></a><span lang="EN-GB"> by Everett Rogers. </span>It explores the idea of how innovation, new ways of doing things, or new concepts diffuse through society. This is based on particular people, their behaviours and the way they communicate to others about what they are doing.</p>
<p>So in any successful innovation being taken up, there are always leaders who perceive it, see the value, proselytise and tell other people that there is value there. Thus it is critical, not just to access these lead consumers, but also to understand what they are engaged with. They are not just signalling where things are going, they are also highly influential.</p>
<p>These kinds of people are not ones you can readily influence yourself. Their independence of mind is part of what characterises them, yet if you&#8217;ve got something that is worthwhile, then these are the people who you can expect will take up new ideas.</p>
<p><strong>MO</strong>: Yes, it is a very interesting thought, that there is perhaps almost a kind of cognoscenti out there. I don&#8217;t know if you would choose to use that word? But that there are leading conversations going on and that there are perhaps only a select few, again, I don&#8217;t know if you&#8217;d say there were a select few who are leading these, but certainly I think it&#8217;s possibly the same people. Would you say that there are certain select people who are leading these and can one pinpoint them?</p>
<p><strong>RD</strong>: Certainly, that is one of the insights that have come from social networks. Social network theory is being able to see, in terms of the social structure, how innovations get taken up. There has been some research recently by Duncan Watts which argues that this isn&#8217;t dependent on particular individuals, yet still, those people who are the first to explore and take up new innovations, are necessarily the ones that lead the way and start to influence others.<br />
<span /><span lang="EN-GB">So there is a, I wouldn&#8217;t use the word cognoscenti as such, because they are not necessarily the ones who know the most, but they are the ones who are trying things out and exploring, and have the influence to spread the word effectively.  </span></p>
<p><strong>MO</strong>: And the conversations that are taking place would you say that these are mostly about commodities or ideas?</p>
<p><strong>RD</strong>: That is one of the key characteristics of this new interactivity: conversations- the fact that now that we are connected, these conversations are enabled, these conversations can be viewed publicly, you know the blogs and the way in which people can make points on blogs, reflect on whether you know somebody, or whether you don&#8217;t. It becomes a very broad space in which conversations in which people are agreeing, making new points or building on them, start to happen in a far broader and public forum. That&#8217;s one of the real powers of the connected world in which we now live.</p>
<p><strong><span lang="EN-GB">MO</span></strong><span lang="EN-GB">: And the conversations themselves, would you say that they emerge from talking about products, commodities or do they also diverge into quite ideological space?</span></p>
<p><strong>RD</strong>: The nature of the people that are engaged in these conversations is that they are very diverse. There are many different communities with different types of conversations happening. But in the main, these are people who are writing about what they are passionate about. You know for example that there is a whole segment of society that is very excited about new technologies, and so they tend to write about gadgets and devices which are just coming out.<br />
<span /><span lang="EN-GB">The key point in common across these different groups where conversations emerge, is that they are passionate.<br />
</span>They spend their time to express their opinions and see what other people are reading and saying, and responding to them. This could be in politics or technology or the environment or other domains. <span lang="EN-GB">These tools provide an opportunity for people to express their passions.</span></p>
<p><strong>MO</strong>: If I can ask you a bit about news sites for a moment, both the social news sites and the mainstream ones, and they both have a gigantic community of bloggers (or people who are writing in commenting on the blogs of these sites.) Would you go as far as to say that there are anchor bloggers or people who are key bloggers, who are directing opinions, particularly within the news sites, the social media news sites, and the mainstream ones?</p>
<p><strong><span lang="EN-GB">RD</span></strong><span lang="EN-GB">: I think there is a distinction to made here. </span>One space is the blogs. And the other is the social media sites, social news sites or social book marking sites such as digg and techmeme and so on. There are different characteristics to those two domains. In the blogs, the structure of the blogs means that there is a real focus of attention on a relatively small domain.<br />
One of the issues is that of the <a href="http://en.wikipedia.org/wiki/Long_tail">long tail</a>. People often misunderstand the long tail. To understand the long tail you must know that there are different types of networks, and there is a particular type of network which is called <a href="http://en.wikipedia.org/wiki/Scale-free_networks">scale free</a>, which essentially means that it has the same structure whether it is small or its large.</p>
<p>Both the internet and things like the community of blogs are both scale free in the sense that they have the same structure whether they are small or large or very large. The distribution of the number of connections in a scale free network follows a power law curve. This means that there are always some who are very highly connected, have many network connections, and there are many who do not have many network connections.<br />
<span />You can demonstrate empirically that the number of connections of blogs follows this particular distribution. This is supported by the structure of visibility, where those that are visible, those that &#8220;have&#8221;, tend to get more. Bloggers who are visible tend to become more visible, and those that are not visible don&#8217;t tend to get more visible.</p>
<p><span lang="EN-GB">There are many mechanisms that support the structure of the long tail. </span>This means that, just as there is strong centralisation of influence in the broadcast media world, there are now a small number of bloggers who are highly visible and influential. This happens because people look to the lead bloggers, continually reference them and accentuate their visibility.</p>
<p>The social news sites are not about people writing. They are about people submitting and voting on what they see as relevant. So what we tend to see is that there are relatively few people who are both scouring for and submitting these newsworthy articles. These tend to be the ones that gain the most visibility.</p>
<p><strong>MO</strong>: Yes, that&#8217;s very interesting what you have just told me, that it is in fact the people who are submitting, not necessarily the ones who are writing, and so, an opinion isn&#8217;t necessarily needed to become visible, but that one can find something interesting and put it out there. Am I right in thinking that?</p>
<p><strong><span lang="EN-GB">RD</span></strong><span lang="EN-GB">: That&#8217;s right, there is this new role, which is being recognised and even beginning to be rewarded, which is those people who discover and put forward those things that are interesting.</span></p>
<p><strong>MO</strong>: But would I also be right in thinking that the people who are respected within the blogosphere, who in fact do write but topics, who are becoming more visible, and you seem to suggest that this visibility sort of perpetuates itself - the more visible one becomes, the more visible again one becomes. That this perpetuated visibility lets one work one&#8217;s way up towards the pinnacle of the long tail, by networking.</p>
<p><strong>RD</strong>: Yes, as I said this structure of the long tail will be maintained, some with many links and many with few links.</p>
<p><strong>MO</strong>: And about the conversations that are happening online, could you tell me perhaps a little bit about the ways in which one can capitalise on them, if in fact one can? Do you think there are ways that will perhaps emerge, maybe that aren&#8217;t prevalent at the moment but ways that will become evident. That here is a market? If one is a person who links and interacts with the right people and has conversations with the people who are the opinion leaders or the people who submitting. And by linking to them, networking with them, that somehow one can capitalise on that?</p>
<p><strong>RD</strong>: Certainly there are many people who are trying to get value from this emerging domain, and some who are. As a broad generalisation, those who are doing the best are the ones who are engaging on the terms of this new emerging social media space, in terms of being passionate, engaging in conversations, agreeing, disagreeing, building, creating value for the community. I think that creating value for the community is what is most likely to create value for the participant.</p>
<p><span lang="EN-GB">There are many commercial enterprises that are trying to create blogs, that are trying to create positive impressions or spamming comments or trying to get links to their product sites and so on, but none of this is really having a positive impact.  </span>Sometimes it has a very negative impact. Those that are most successful are the ones that are really participating with the intent of creating value for the community, as well as themselves.</p>
<p><strong>MO</strong>: And may I ask you. What do you see emerging on the web in a very broad sense?</p>
<p><strong>RD</strong>: Well many things. A few things to point to. One is the extension of what people were describing when Web 2.0 emerged. Broad group participation leads to emergent collective outcomes - many people participate and unexpected things are created out of that which are of value to the community. We can find more easily what we want. There are more interesting things created. This is just the beginning of that whole domain. A key mechanism is that people are exposing more and more of their behaviours. <a href="http://del.icio.us./">Del.icio.us</a> is a good example, where people can see what what other people find interesting. People are able to see what is relevant to themselves and to other people with similar profiles. So group participation that creates collective results is going to go a lot further.</p>
<p>One of the other key domains is around identity. We are just beginning to see some of this whole issue of being able to define and expose our identity in appropriate ways. This is a critical foundation for everything else. When we see a comment on eBay about other people, you want to know who made that comment. What is their motivation behind the comment? Can you trust that source?  This goes into a far broader domain, which is reputation.</p>
<p>Something that I think will emerge over the next decade or so, is reputation as a key foundation to the internet. We have already seen that in, for example, how the authoritativeness of bloggers is assessed by how many and which people deem thier work valuable. We are going to see more and more a collection, an aggregation of people&#8217;s perceptions to assess people&#8217;s reputation in a particular context. Whether or not to trust them or to place faith in them.</p>
<p><strong><span lang="EN-GB">MO</span></strong><span lang="EN-GB">: Ross, would you tell me where you would like see things going. </span>In what direction would you like to see change happening?</p>
<p><strong>RD</strong>: I think there are things which are very positive. I&#8217;ve been blogging for getting on to 5 years now and I&#8217;ve always believed strongly in the whole idea of blogs and collaborative filtering and so on, but it has actually progressed far faster than I thought. I have been surprised by how mainstream blogging and associated technologies have become in a relatively short space of time. I think the example of del.icio.us I mentioned before is a fantastic one. Not long ago people put their favourite bookmarks on their PC. Only they would see it.</p>
<p>Now we are very rapidly shifting to a world where a large proportion of people are making their bookmarks available to everybody. This sharing is creating an entirely new space which is immensely valuable. This collective value is very rapidly unfolding. It is extraordinary that it all seems to be happening now.<br />
<span /></p>
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		<title>Web 2.O   affords what to who and how?</title>
		<link>http://www.connect10.com/web2/2007/01/02/web-2o-%e2%80%93-affords-what-to-who-and-how/</link>
		<comments>http://www.connect10.com/web2/2007/01/02/web-2o-%e2%80%93-affords-what-to-who-and-how/#comments</comments>
		<pubDate>Tue, 02 Jan 2007 00:15:12 +0000</pubDate>
		<dc:creator>Maria O Donovan</dc:creator>
		
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.connect10.com/web2/2007/01/02/web-2o-%e2%80%93-affords-what-to-who-and-how/</guid>
		<description><![CDATA[Wanted to take a look into this.
For if we understand the mindset behind web 2.0, we are that much closer to tapping into its possibilities.
So, to the ingredients that describe, from the people who know ( a few anyway), I wanted to find some keywords, insights and descriptions.
Starting from my now favourite resource, The Gurteen [...]]]></description>
			<content:encoded><![CDATA[<p>Wanted to take a look into this.</p>
<p>For if we understand the mindset behind web 2.0, we are that much closer to tapping into its possibilities.</p>
<p>So, to the ingredients that describe, from the people who know ( a few anyway), I wanted to find some keywords, insights and descriptions.</p>
<p>Starting from my now favourite resource, The <a href="http://www.gurteen.com/">Gurteen Knowledge Website,</a> I decided to check out what they have on the subject. I got this:</p>
<p>It&#8217;s democratising the web. It&#8217;s also adding value to the content that is contributed to by all users, rather than just a corporate entity.It&#8217;s about the way people think  Ian Mcnairn,  Program Director, Web Technology &#038; Innovation, Global e-business Transformation, IBM SWG.</p>
<p>And I got:<br />
Web 2.0 has been defined as any web site that provides value through the actions of its users, and as such includes Blogs, Wikis and other forms of collaborative or social tools. Blogs can bring great involvement and transparency when used in an organisational context. The originator becomes real, human and influential, while the new, participatory culture gives power to the users and draws them in to taking ownership of the published material.</p>
<p>So now I know   VALUE ADDED BY THE CONSUMERS; THE WAY PEOPLE THINK; DEMOCRATISING; INVOLVEMENT; TRANSPARENCY; PARTICIPATORY; HUMAN.<br />
It&#8217;s all of that.</p>
<p>That gets rid of my always initial divergent need to explore and create a collage of nodes in my universe of meaning, before adopting a more structured approach.<br />
Ross Dawson, Strategy Consultant, lists 6 key characteristics of  web 2.0. These are <strong>participation, social media, emergence, visibility, shifting </strong>and<strong> conversation</strong>.  They&#8217;ll do nicely:<br />
<strong><br />
</strong><strong><span /></strong><strong>Participation<br />
</strong><span /><span lang="EN-GB"><br />
How we the consumers, have become the producers! </span>And on a global scale. A turning point in human history since the introduction of  free blogging platforms</p>
<p>CONSUMER PRODUCERS now to be added to above</p>
<p><strong><span /></strong><strong>Social media</p>
<p></strong>The cumulative effect of everyone&#8217;s creativity online has created a presence that equals that of the established media.</p>
<p>But as Ross Dawson points out, these two presences are interdependent and there is a fantastic symbiosis going on: <a href="http://www.rossdawsonblog.com/weblog/archives/2006/04/the_symbiosis_o.html">The symbiosis of mainstream media and blogs</a><br />
<span />Ok- I&#8217;ll translate that to - INTERDEPENDENCY, HAVING AN  EFFECT ON TRADITIONAL MEDIA, PUBLIC VOICE</p>
<p><strong>Emergence<br />
</strong><br />
The emergence of vast amounts of user generated content has created an ever growing need to be filtered, categorised, further tagged and possibly promoted.</p>
<p>Yes, and its about tracking the memes, that is, bits of self contained ideas, behaviours, styles or even usages, across the web!<br />
Oh, and there are sites doing this, we know, but maybe we don&#8217;t know about them all.<br />
One that was new to me was <a href="http://www.techmeme.com/">Techmeme</a>  a site that uncovers the biggest new stories.<br />
Thanks for telling us about all these meme trackers, or <a href="http://www.rossdawsonblog.com/weblog/archives/2006/09/post_2.html">user- filtering</a> sites Ross.</p>
<p>There are a few more we might like to monitor too:</p>
<p>€¢ <a href="http://www.fark.com/">Fark.com</a><br />
€¢ <a href="http://www.memeorandum.com/">memeorandum </a><br />
€¢ <a href="http://www.topix.net/">Topix.net</a></p>
<p>And on a side note, because I have to add it- I&#8217;ve just found this excellent blog on how to <a href="http://hyku.com/blog/archives/000189.html">monitor this media landscape</a>, by Josh Hallett.</p>
<p>My list now includes MEMES, MEME TRACKERS, USER FILTERING, TAGS,</p>
<p><strong>Visibility<br />
</strong><span /><br />
Which brings me to visibility. </p>
<p>Web 2.0 has become a great marketing tool for companies. They can get their message out as well as special deals and information to their growing fan groups via company blogs, rss feeds.</p>
<p>Of course it goes the other way too, with users giving their opinions back to the company on their site.<br />
It makes you think doesn&#8217;t it that the corporate world are way opening up aren&#8217;t they? To consumer opinions- good or bad? Well, wouldn&#8217;t bet on it. Done a little research and got this (from <a href="http://www.businessweek.com/technology/content/feb2006/tc20060214_402499.htm">Business Week Online</a>):<br />
The public corporate blogging scene is not so expansive. Only 40 of the Fortune 500 are doing it. From The <a href="http://www.eu.socialtext.net/bizblogs/index.cgi">Fortune 500 Business Blogging Wiki</a>.</p>
<p>Cannondale, a  bike making company, openly admits that they are letting trusted bloggers use their site. Later, they may transition to letting untrusted ones use it too. However, there will be editing of posts.</p>
<p>Guess it is a matter of trust when it comes to letting ousiders in.</p>
<p>However, blogging inside companies, its something different. Making their blogs into corporate intranets, many companies are finding that it&#8217;s easier to do this with blogging technologies than websites.</p>
<p>There is another aspect too-Executive blogging.</p>
<p>Building credibility and engaging in conversations with the public is not the only benefit, as well as the obvious marketing angle. CEO blogging as an organisational change mechanism seems to bring in a dynamic hitherto unseen: the <a href="http://www.changezone.co.uk/STEVE/DynamicChange.html">outside in dynamic</a> :</p>
<p>External audiences and media influence provides a powerful force in terms of employee acceptance and strategy elaboration. As they are secondary sources they often twist the change narrative away from corporate language towards more comprehensible sub cultural languages that resonate with employee lifeworlds. (<a href="http://e-mediate.squarespace.com/the-e-mediator-blog/2006/1/19/the-boomerang-effect-of-corporate-executive-blogging-ceo-blogging-as-an-organisational-change-mechanism.html">Executive blogging</a>)Which brings me to shifting</p>
<p>And a few words more: TRUST, OUTSIDE IN DYNAMICS, CONVERSATIONS, ORGANISATIONAL CHANGE and I&#8217;ll add, because it makes sense.. IN THE CHANGE ZONE</p>
<p><strong>Shifting<br />
</strong><br />
Yes, there is a whole lot of shifting going on: Time-shifting, space-shifting, and format-shifting on lots of different platforms and hand held devices.<br />
<span /><span lang="EN-GB">So PORTABILITY, FLEXIBILITY should I think be added to the above list.<br />
</span><strong><span /></strong><strong><span lang="EN-GB"><br />
Conversation</span></strong><span lang="EN-GB" /><span lang="EN-GB">Ross Dawson writes: &#8220;It is in fact more dangerous for companies not to blog than it is to blog. The new tools enable conversation, engagement, and evangelist customers. Without them, you are subject to mob justice.</p>
<p><span lang="EN-GB">Significantly, Ross ends his list of to do things  for company marketeers, with Go where lead consumers are going.</span></p>
<p></span><span lang="EN-GB"><span lang="EN-GB">THE MINDSET, then, behind web 2.0  is  being created by us, the lead consumers for ourselves for spreading memes (those ideas),  in human conversations, to more of us for </p>
<p></span></span>That&#8217;s where I have to stop. Didn&#8217;t get that bit.<br />
<span /><span lang="EN-GB">However, the answer may lie in user generated content.<br />
</span><span lang="EN-GB"><br />
If it&#8217;s user generated it will take on user characteristics, language, interests, personalities and will impact all the way round on the established media, business, politics, entertainment, culture, education and society.<br />
</span><span lang="EN-GB" /><span lang="EN-GB"><br />
And it will take on the characteristics of the lead consumers/producers.<br />
</span></p>
<p><span lang="EN-GB" /></p>
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		<title>Netscape: Value lies in the Anchors</title>
		<link>http://www.connect10.com/web2/2006/11/15/netscape-value-lies-in-the-anchors/</link>
		<comments>http://www.connect10.com/web2/2006/11/15/netscape-value-lies-in-the-anchors/#comments</comments>
		<pubDate>Wed, 15 Nov 2006 13:47:31 +0000</pubDate>
		<dc:creator>Maria O Donovan</dc:creator>
		
		<category><![CDATA[conversations]]></category>

		<category><![CDATA[participatory media]]></category>

		<category><![CDATA[newsvine]]></category>

		<category><![CDATA[reddit]]></category>

		<category><![CDATA[public voice]]></category>

		<category><![CDATA[audiences]]></category>

		<category><![CDATA[storytelling]]></category>

		<category><![CDATA[democracy]]></category>

		<category><![CDATA[values]]></category>

		<category><![CDATA[digg]]></category>

		<category><![CDATA[metajournalism]]></category>

		<category><![CDATA[netscape]]></category>

		<category><![CDATA[Information]]></category>

		<category><![CDATA[Anchor Bloggers]]></category>

		<category><![CDATA[anchors]]></category>

		<category><![CDATA[value]]></category>

		<category><![CDATA[social news]]></category>

		<category><![CDATA[trends]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.connect10.com/web2/2006/11/15/netscape-value-lies-in-the-anchors/</guid>
		<description><![CDATA[NETSCAPE needs no introduction. It is one of the world&#8217;s top social news sites, the others being  Digg, Reddit and Newsvine.
Not only does Netscape harness the power of the collective intelligence of thousands of users who collaboratively rank and comment upon the top news, this participatory media also recognizes the worth of individual users [...]]]></description>
			<content:encoded><![CDATA[<p>NETSCAPE needs no introduction. It is one of the world&#8217;s top social news sites, the others being  <a href="http://digg.com/">Digg</a>, <a href="http://reddit.com/">Reddit</a> and <a href="http://www.newsvine.com/">Newsvine</a>.</p>
<p><span />Not only does Netscape harness the power of the collective intelligence of thousands of users who collaboratively rank and comment upon the top news, this participatory media also recognizes the worth of individual users who are particularly able at spotting and commenting upon trends.</p>
<p>These users know too, how to start conversations and they have a particular gravitational pull that endows them with a value worth far more than any content.</p>
<p>It is the Netscape Anchors I am talking about. These top contributors add tremendous value to Netscape. And Netscape is very aware of this. They know that value lies in people.</p>
<p>I know this too.</p>
<p>And, that is why I chose to contact Alexia at Netscape. I asked her if she would allow me to interview her, as I wanted to get a view of the person behind the Netscape Anchor title.</p>
<p>She generously agreed to answer my questions, providing me with little-known facts about herself.</p>
<p>Here is the interview:</p>
<p><span /><strong>MO:</strong> What made you think of getting into this field of being an anchor blogger. You must have been inspired. I&#8217;d like to know your thought process if I may?  </p>
<p><span /><strong>AP:</strong> I never actually thought of being a professional blogger. I didn&#8217;t think I had enough to say about anything to justify trying for a career in print.</p>
<p>What attracted me to Netscape was the idea of an alternate, public, free media distribution source. I am passionate about the public voice, and was always interested in finding a way to communicate more immediately, more honestly (unedited) with larger and larger audiences, and to encourage others to do the same. Netscape offers me the chance to do just that.</p>
<p><span />I was and still am inspired by the fundamental laws of this country. Specifically, freedom of speech. I am inspired to make as many videos about as many different things as I can by the sheer fact that I have the freedom to do it.</p>
<p><strong>MO:</strong> You must be a power user-I can quite well imagine, and your use of the internet I expect provides inspiration and information­?  How do you go about finding ideas?</p>
<p><span /><strong>AP:</strong> I&#8217;m actually not a power-user, I don&#8217;t think. I use the internet for research. In terms of how it helps me to find ideas&#8230; There are such great articles on everything all over the internet.</p>
<p>When I&#8217;m researching something I&#8217;ll read a cool article and will literally follow every tangent inside that article in order to get a good base of knowledge on the thing I&#8217;m researching. All of those tangents provide ideas.</p>
<p><span /><strong>MO:</strong> What is it you focus on, when you spend your time on the internet?</p>
<p><span /><strong>AP:</strong> Information, teaching tools and email. I don&#8217;t use it to &#8220;connect&#8221; with people beyond email. I like a face-to-face connection.</p>
<p><span /><strong>MO:</strong> What do you want from it-please specify- it may be that it offers you the opportunity for creating something, for developing skills, for networking, for-yes there&#8217;s lots. I&#8217;d love to hear!!!</p>
<p><span /><strong>AP:</strong> Same as above: I use the internet to learn. That learning sometimes inspires ideas, but usually life inspires more ideas. The internet is really a tool for me, not an environment, if that makes any sense. I still like to go to bars or others&#8217; houses to hang out with friends, to the gym to get exercise, and to travel to get some chill time. I don&#8217;t seek any of those things on the internet. </p>
<p><strong>MO:</strong> Please let me know about you!</p>
<p>Who are you? This can encompass so much-your values, aspirations, competencies, how you see yourself and where you want to go! Please expound!!!<br />
<strong><br />
AP:</strong> I am a storyteller and an optimist. &#8220;Values&#8221; is a much-abused word so I&#8217;ll stay away from that for the moment and say that the things that are important to me are honesty, self-love, kindness, and equality.</p>
<p>There&#8217;s a Buddhist idea that I&#8217;m fond of: if you don&#8217;t love yourself then you can&#8217;t give love to anyone else, so I spend a fair amount of time trying to make sure the choices I make are the correct ones for me. </p>
<p><span />Lastly, where I want to go is owning my own home, creating a flower &#038; veggie garden so I can eat what I grow, and to continue getting better and better at filmmaking. And, you know, if I would get an original TV series on the air that wouldn&#8217;t suck&#8230;:)</p>
<p><span /><strong>MO:</strong> Where else can I find you on the internet-on business networking sites for example?</p>
<p><span /><strong>AP:</strong> Well, there&#8217;s my unbelievably shitty website <a href="http://www.vectorscopefilms.com/" target="_blank"><span lang="EN-AU">www.vectorscopefilms.com</span></a>, which is due for a complete overhaul, and then there&#8217;s my brand new blog: <a href="http://lextopia.blogspot.com/"><span lang="EN-AU">lextopia.blogspot.com</span></a>. You can probably figure out a lot about me there.<br />
<strong><br />
MO:</strong> What do you know of Web 2.0? And if you have anything to say about this-what the trends are, I&#8217;d like to hear this too.</p>
<p><strong>AP:</strong> I don&#8217;t know anything beyond it seems to be a concept and not really a tangible thing. For instance, you can&#8217;t go out and buy Web 2.0.</p>
<p><strong>MO:</strong> Last BUT CERTAINLY NOT LEAST-NETSCAPE-What do you want to say about it?</p>
<p><span /><strong>AP:</strong> I love it. I think what Jason and all of us have done is amazing.</p>
<p>We&#8217;ve started a conversation. Or at least created a place where a few can happen. And we&#8217;re continuing to develop it as a venue where anyone can come and express themselves in a variety of media. THAT&#8217;S democracy!</p>
<p><strong> MO:</strong> I&#8217;d certainly like to hear, amongst other things, and everything that you choose to add:</p>
<p>What do you get out of this?</p>
<p><span /><span /><strong>AP:</strong> I get what the users get: the chance to say what I think in the way that I want to say it and hope that some of the users respond to what I&#8217;ve put forward.</p>
<p><span /><strong>MO:</strong>  How does this add to your wished for things to do in life-how does it help you on the &#8220;path&#8221; you wish to take?</p>
<p><span /><strong>AP: </strong>It affords me the freedom to explore. We rarely get that chance in our day jobs, and I love it.<br />
How it helps me is that I continue to hone my shooting, editing and storytelling skills.</p>
<p>€”€”€”€”</p>
<p>I&#8217;d like to thank Alexia for being so approachable and generous in her sharing of herself.</p>
<p>Furthermore, I&#8217;d  like to say that knowing the person behind the title at Netscape now adds to an augmented view of Netscape; one that adds, through a personal context, even greater credibility.</p>
<p><span />I wonder if Netscape might consider letting their anchors provide a more nuanced personal profile; one that adds more value to their already excellent design strategy?</p>
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		<title>Towards a student centred future: The OU Online</title>
		<link>http://www.connect10.com/web2/2006/11/04/towards-a-student-centred-future-the-ou-online/</link>
		<comments>http://www.connect10.com/web2/2006/11/04/towards-a-student-centred-future-the-ou-online/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 21:38:23 +0000</pubDate>
		<dc:creator>Maria O Donovan</dc:creator>
		
		<category><![CDATA[Social Negotiation]]></category>

		<category><![CDATA[Meaning Negotiation]]></category>

		<category><![CDATA[Human Interaction]]></category>

		<category><![CDATA[Information]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Self-Regulated Learning]]></category>

		<category><![CDATA[Online Learning]]></category>

		<category><![CDATA[Student Centred Learning]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Folksonomies]]></category>

		<category><![CDATA[Rich User Experiences]]></category>

		<category><![CDATA[Open University]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.connect10.com/web2/2006/11/04/towards-a-student-centred-future-the-ou-online/</guid>
		<description><![CDATA[Last week, I realised I had made an awful omission when tentatively introducing services on web 2. Ok, I haven&#8217;t just introduced them yet. I&#8217;ll get into that.
Plenty of time yet to hear about folksonomies, collective value, wisdoms of crowds, participation at a distance, rich user experiences through building networks of trust online&#8230;
But this week, [...]]]></description>
			<content:encoded><![CDATA[<p>Last week, I realised I had made an awful omission when tentatively introducing services on web 2. Ok, I haven&#8217;t just introduced them yet. I&#8217;ll get into that.</p>
<p>Plenty of time yet to hear about folksonomies, collective value, wisdoms of crowds, participation at a distance, rich user experiences through building networks of trust online&#8230;</p>
<p>But this week, I&#8217;d like to rectify what I didn&#8217;t mention by mentioning it now-</p>
<p><strong>LEARNING</strong></p>
<p>And I want to introduce the <a href="http://openlearn.open.ac.uk/" target="_blank">Open University&#8217;s online learning initiative</a> at this point.</p>
<p>It&#8217;s great to see the Open University take to online learning. Why, it has been the free radical of the educational establishment as far back as I can remember-giving opportunities to the wider public and believing in self-regulated learning well before our stiff British educational institutions even thought about giving up central command.</p>
<p>It is seemingly the <a href="http://news.bbc.co.uk/1/hi/education/6071230.stm" target="_blank">first  UK higher education institution</a> to make its study materials freely available online. Ok, I&#8217;d like to have that corroborated. A pretty astounding admission, I think.</p>
<p>But anyway, with nearly  900 hours of learning resources available, it was launched last week on Wednesday, October 25.</p>
<p>So.  I&#8217;ve been in, enrolled, left my profile-the only one to date. It was gone yesterday after I&#8217;d painstakingly authored it.  But that was the server&#8217;s fault.  Down!!! I don&#8217;t think taking backup has been a priority as yet. Or it has just become one!</p>
<p>And deciding on how students should figure out how to enter this as co creators, worthy participants in true web 2 form has obviously drawn a big blank. For there is nothing to indicate what dicussions will ensue, how meaning negotiation or social negotiation for that matter, is to be facilitated nor is the tutor shown.</p>
<p>Oh, there&#8217;s a tutor alright, at least that&#8217;s what I take the faceless OU Administrator participant icon to mean But not dismayed, I&#8217;ve decided to start a discussion.</p>
<p>Of course, it will mean plowing through 7 &#8220;information blocks&#8221; with underlying chunked together taxonomies of newsgatherings, newsgatherings now, ict processes in news gatherings, in order to find something that is not irrelevant, too unattractive, too broadly abstract or too technical to talk about.</p>
<p>And it will also mean, figuring out the best way to initiate discussions faced with a personless void.</p>
<p>One wouldn&#8217;t want to just write anything spontaneous, too revealing and expect the response to be positive just based on TRUST?</p>
<p>But there we are. Systems remain in some cases to be systems. Never liked them.</p>
<p>Though I build them myself. But then I think, as many information architects, usability engineers or anyone with a little bit of savvy on how the dynamics of human interaction are built and maintained, do - that its the people who should be allowed to come to the fore.<br />
&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<p>I have enrolled in the course entitled T175_8ICT&#8217;s: Information.</p>
<p>The course description starts with:</p>
<p>This unit considers €˜information&#8217; and the technology used in its dissemination. More specifically, the information considered is news and how news has been gathered and provided.</p>
<p>I look forward to a professional collaborative learning experience!</p>
<p>I&#8217;d like to see what the OU has envisaged this as becoming.</p>
<p>And I wonder, since nearly all the best initiatives that have been pioneering in the web 2 sphere, have given up on certain ingrained beliefs, to embrace others (Napster, Flikr made data public when everyone else said it should be kept private; Amazon focused all its energies online).</p>
<p>I wonder what the Ou&#8217;s investment thesis is. It could be to attract users that in the long run will promote growth through giving the students autonomy and agency online.</p>
<p>Yes that&#8217;s it: they have given up their central control in return for an explosion of free thinking learning communities. I think?</p>
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		<title>What Does Web 2.0 Mean To You?</title>
		<link>http://www.connect10.com/web2/2006/10/27/what-does-web-20-mean-to-you/</link>
		<comments>http://www.connect10.com/web2/2006/10/27/what-does-web-20-mean-to-you/#comments</comments>
		<pubDate>Fri, 27 Oct 2006 21:01:32 +0000</pubDate>
		<dc:creator>Maria O Donovan</dc:creator>
		
		<category><![CDATA[Blogs]]></category>

		<category><![CDATA[Blogging]]></category>

		<category><![CDATA[Anchor Bloggers]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Business Networking]]></category>

		<category><![CDATA[Social Networking]]></category>

		<category><![CDATA[Success]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Enabling Spaces]]></category>

		<category><![CDATA[Power Users]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.connect10.com/web2/2006/10/27/what-does-web-20-mean-to-you/</guid>
		<description><![CDATA[This is the first posting on my blog.
Since this blog for me, will be a journey of discovery through the net, I openly admit that I start with quite a bit of wonder. For wonder is a quality that enables perception of things yet unseen to be seen.
Neil Armstrong said wonder is the basis of [...]]]></description>
			<content:encoded><![CDATA[<p>This is the first posting on my blog.</p>
<p>Since this blog for me, will be a journey of discovery through the net, I openly admit that I start with quite a bit of wonder. For wonder is a quality that enables perception of things yet unseen to be seen.</p>
<p>Neil Armstrong said wonder is the basis of man&#8217;s desire to understand</p>
<p>Yes, I too wish to understand. I am interested in the humanity behind the networks we build, the metaphors of substance, meaning, identity that emerge as these places that we inhabit are extended into virtual places on the internet. And I am interested in the stories that abound out there; stories of people connecting, learning, and creating in places on the net.</p>
<p>I call these places enabling spaces.</p>
<p>And these spaces are created in what is presently being called web2.</p>
<p>Web2 is all about creating one&#8217;s own personalised space. It&#8217;s about being online with a certain degree of charm, personality and flair.  It is also about allowing for contacts to be created through mutual interests and affinities.</p>
<p>And it is certainly about creating success. For it&#8217;s dynamic, organismic in its development, and it&#8217;s taking us to our very own preferred future!  This, through social and business networking as well as a myriad of other services available.</p>
<p>In the weeks to come, I hope to take a closer look at the poetics of what has become our modern discourse media. This is of course the web. Or more correctly  web2.</p>
<p>And its poetics? Ah  I&#8217;d like to find what motivates, creates meaning and gives reward.</p>
<p>I don&#8217;t have the answers, however you may know this already?</p>
<p>Let me hear what you get from the internet? What social networking or business networking sites do you use? How have they become an asset for you?</p>
<p>Also, where on the internet do you get your news? Do you read blogs? Do you interact with bloggers, with newsmakers?</p>
<p>For it is not just the appearance of networks I wish to see. It is the people  their presence and spirit that is most interesting.</p>
<p>Let&#8217;s see where this journey will take us.</p>
<p>If you would like me to know about your story of how the internet has become a meaningful aspect of your life with regards to business or social networking or indeed news finding, please let me hear.</p>
<p>Also, if you are a power user and would like me to write about your profile, send me a line. It may be that you are an anchor blogger or someone heavily into networking, or just someone who knows all about where the net is taking us. I&#8217;d like to hear that too!</p>
<p>Until next week then.</p>
<p>Bye for now</p>
<p>Maria</p>
<p>you can contact me through this e-mail address: <a href="mailto:maria_m_odonovan@yahoo.dk">maria_m_odonovan@yahoo.dk</a></p>
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